Riding for the Brand

Jan 23 — 9:30 AM-10:45 AM

A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. So, what differentiates you from your competition? What can we do to make biodiesel stand out in a growing field of options for consumers looking to power their operations? See why it matters and hear from others in our space who have been successful.


Katie Stanley

Communications Manager

Renewable Energy Group

Cathy Riley

Director of Marketing

Minnesota Soybean Research & Promotion Council/Minnesota Soybean Growers Association


Kaleb Little

Director of Communications

National Biodiesel Board

Room: Pacific Ballroom 21-22

Your connection email has been sent successfully.

An error occurred while sending an email to your connection. Please try again.

You must log in before you can connect with other attendees.