Watch Your Blind Spot: Expect the Best, Prepare for the Worst

Jan 22 — 3:45 PM-4:45 PM

“911, what is your emergency? We’re on the way.” Now what? No one wants to think of the worst-case scenarios, but what you do in the minutes, hours, and days following a crisis can make or break your company’s reputation. And in a competitive space, a bad reputation could put you out of business. But don’t fret! Our panel of public relations experts will share how with a little preparation, a good plan, and a bit of practice, you’ll be ready to handle any what-if scenario.


Ginny Terzano


Dewey Square Group


Kaleb Little

Director of Communications

National Biodiesel Board

Room: Ballroom A

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